Nov 2022 | The Japan Times
Maari Wada, the president of Live Your Color, was recently featured in a Kyodo News article. Live Your Color is a small company in the United States specializing in Japanese-crafted socks. Wada's innovative approach of offering fashionable, long-lasting socks with Japanese-themed motifs has not only found success in the U.S. market but has also provided a boost to the struggling sock industry in western Japan. This article highlights the impact of Live Your Color in bringing new opportunities to regional sock producers in Japan's high-quality sock production hub.